JATAI - Implementing Beauty - JSN Epic - Clean and polished business Joomla template by joomlashine.com
Call us M-F 9-5pm PST (888) 965-2824
My Account | New Customers
JATAI
History of JATAI
History of JATAI
Jatai International was established in California in 1950 as the first liaison office to promote commerce between Japan and the United States following World War II. Its mission was to help bridge the gap between America and Japan following the war years.
The founder of the company, Mr. Fred Wada was a major influence in bringing the Japanese swimming team to participate in the U.S. national championships. His work in this arena eventually led to his being named to the Tokyo Olympic Committee in the years leading up to 1964.
Mr. Wada worked tirelessly around the world influencing countries to support bringing the Olympics to Tokyo for the 1964 summer games. When Tokyo was ultimately selected as the next Olympic destination for the games, it was the landmark decision and event that changed Japan forever … from a post-wartime economy, into its current economic leadership position in the world today.
After the company's early work was concluded, Jatai was headed up by Mr. Kay Obayashi whose expertise in foreign commerce steered the company into the import business, and within a few years, was importing hair cutting razors and blades from Shishido cosmetics under the SORI brand. Thus, began Jatai’s long and respected history in the beauty and barber industry.
Within a few years, Jatai changed its manufacturer to Feather Safety Razor Co. Ltd. in Osaka, Japan. It was a critical decision, and began the relationship that exists today as the exclusive distributor of Feather’s beauty and barber products in North America.
The company's first product was Feather's Switch-Blade Shear with Replaceable Blades, and at its introduction it was one of the most expensive shears on the market. 35 years later, this high-quality shear is still the most innovative and economical shears.
In 1991, Jatai and Feather together developed a revolutionary razor, the Feather Styling Razor with a patented blade guard. This new razor concept was introduced when razors had fallen out of favor and few were used in the salon. However, the advent of this unique razor, and the education that went with it, changed hairstyling forever; expanding a stylist's creative universe offering capabilities that shears could not.
During this period, Jatai became the exclusive distributor for Ikemoto Brush Co. which produced the DuBoa hair brush, Green Bell, producer of the Seki Edge brand of personal care items, and Lucky Trendy Grip Clips.
Jatai has always been a company in a leadership role, with leadership products. Its mission has been to provide beauty professionals with the finest tools, implements, and education to keep its customers on "the cutting edge" of razor and scissors technology. All of Jatai's products bring 'lasting value' and enhance stylists' artistic capabilities.
About Blade Glide
About Blade Glide
BLADE GLIDE is an exclusive product developed by JATAI. An innovative silky smooth lotion that instantly helps the razor blade glide smoothly through your hair and on the skin! Blade Glide contains silicone, Pro Vitamin B5, purified water and cationic conditioners.
About Grip Clips
About Grip Clips
JATAI distributes the highest quality hair clips and has a reputation for consistent manufacturing and durable products. Once you try Jatai's Grip Clips, you'll know why they are the professionals' choice for hair clips.
About JATAI
About JATAI International
For over 60 years, JATAI's mission has been to provide innovative and high-quality professional beauty implements that make a significant 'difference' for beauty professionals. All of JATAI products offer 'lasting value' and serve to enhance stylists' artistic capabilities. Time and market-tested, JATAI has kept its commitment to quality, innovation and lasting value. JATAI is the exclusive North American distributor and marketer for only a few high-quality manufacturers in Japan.
The most successful brands in the world are built on reputation and word-of-mouth customer recommendation. JATAI's reputation is simple… we do what we do better than anyone else our customers can find. Our commitment is to product excellence, exceptional customer service, and lifetime guarantees for our products. The JATAI culture is about respect, service, and customer satisfaction. We know we must not only live up to your expectations… we must exceed them, and that is our promise to you.
Message from the President
Welcome to the world of Jatai International!
For the past 60 years, Jatai has brought the finest razors, shears and innovative beauty and grooming tools in their categories to salon professionals. We are extremely proud of our heritage of product excellence, customer service, and our industry leadership in our categories.
Our customers are among the most discriminating stylists and nail artists in the world. Many are among our industry's most respected educators in their categories. In the months to come, you will meet a number of them here on our new website where they will share their knowledge and expertise with you in our educational video series.
Our educators selected Jatai for the many benefits our products offer of course, but they all share the same mindset about Jatai product's ergonomic and structural excellence… their ability to hold an edge, their convenience, and the balance and feel of the instrument in their hands. All Jatai's cutting tools are all designed to work and feel like a natural extension of an artist's mind, hand, and eye.
As you read more about Jatai and our products throughout the new website, if you have any questions, I hope you will email or call me. We truly value your interest, inquiry, comment, and criticism, and will do whatever it takes to provide you with the best products, service, support, and training in the industry.
Sincerely,
Dean Wada
President
Top Sellers
Internet Explorer Users:
We are experiencing technical difficulties with Internet Explorer. Please use a different browser such as Firefox or Chrome for the best shopping experience. Thank you!
Receive promotions by joining our email list!
Ask us anything!
Mon-Fri from 8:30am to 5pm
Pacific Time
Toll Free: (888) 965-2824
Office: (714) 670-9400
Fax: (714) 670-9440
My Shopping Cart
Copyright © 2001-2013 JATAI.net. All Rights Reserved.
Made in Japan • Distributed by JATAI International
